Certified Digital Product Leader (DPL)
Lead with impact: master AI-powered digital product strategy with actionable roadmaps and metrics that drive real results.
Powered by the latest artificial intelligence technologies, this intensive program equips you with essential tools to strategically lead digital products. You'll learn to create and visualize roadmaps that directly connect to your business vision, boost team execution, and generate measurable results. Designed for product leaders, Product Managers, and digital strategy leads, this course prepares you to become a reference in AI-driven planning and decision-making.
Key Benefits
Gain practical and AI-powered skills in product planning.
Learn to leverage AI to align your roadmap with your company's vision, mission, and strategic pillars.
Master key metrics, including KPIs, OKRs, the North Star framework, and AI prompts for metric management.
Discover how to prioritize initiatives using AI and OKRs.
Gain a clear understanding of how to align product roadmaps with strategic goals.
Be able to use AI to define and track key metrics that drive product success.
Create and visualize a comprehensive product roadmap.
Effectively communicate your roadmap to stakeholders.
Leading a successful digital product requires more than understanding the customer or tracking metrics: it demands vision, strategy, and aligned execution. This program is designed for product leaders seeking to elevate their organizational impact with the support of artificial intelligence and in service of modern, strategic, and results-driven management.
You will learn to build dynamic roadmaps that not only guide execution but also communicate a clear vision connected to your company's strategic pillars and desired business outcomes.
In this course:
- Align Strategy and Execution: anchoring your roadmap in a clear and ambitious vision aligned with your product mission and strategic objectives.
- Make Confident Decisions: using AI, KPIs, and the North Star framework to guide your choices and stay focused on what truly creates value.
- Prioritize with Perspective: through OKRs and modern, AI-powered prioritization techniques, focusing on high-impact initiatives and avoiding scattered efforts.
- Communicate Your Strategy Like a Leader: developing clear, persuasive roadmaps that inspire action and align all stakeholders.
In a constantly changing environment, this course prepares you to lead your product's strategy and future. Whether you're refining an existing product or starting from scratch, you'll leave with the mindset, knowledge, and tools to lead with clarity and impact.
If you lead a digital product, this course is your next step toward excellence in product leadership.
Program
We'll begin by laying a solid foundation for your product roadmap. In this module, you'll learn how to leverage AI to define a compelling vision that guides your product's direction, craft a mission statement that articulates your product's purpose, and identify the strategic pillars that will drive your product's success. By the end of this session, you'll have a clear strategic framework aligned with your organization's overarching goals, setting the stage for a focused and effective product strategy.
Data-driven decision-making is at the heart of successful product management. This module will teach you how to use AI to identify and leverage key performance indicators (KPIs) and the North Star metric to ensure your product decisions align with long-term success. You'll learn to break down your product's most important metrics into actionable inputs and use them to guide your roadmap. Mastering these metrics will equip you to make informed decisions that deliver meaningful results.
Aligning your product roadmap with strategic goals is crucial to achieving business success. In this module, you'll explore how to use AI to manage Objectives and Key Results (OKRs) and connect your product initiatives with broader company goals. You'll also learn prioritization techniques, allowing you to focus on the most impactful initiatives. By the end of this session, you'll have the tools to ensure your roadmap reflects your strategic priorities and delivers maximum value.
In the final module, you'll bring everything together to create and visualize your product roadmap. This hands-on session will guide you through structuring your roadmap, selecting the right visualization techniques, and ensuring it clearly communicates your product's direction and priorities. You'll learn how to use AI to build a roadmap that not only guides your team but also resonates with stakeholders, offering a clear strategic vision for your product's future. By the end of this module, you'll have a complete and well-visualized roadmap ready to implement.
Data Sheet
A personalized learning environment for you.
Long-term access to program recordings.
Upon successful completion of the program, you will gain access to the international certification exam for Certified Digital Product Leader (DPL) at Disruption Factory.
75% attendance in at least 75% of online meetings.
8 Miles redeemable for discounts on other live programs at Alaimo Labs.
During the practices, you will use AI tools like ChatGPT, Claude, Gemini, etc.
FAQs
Participants will gain insights into how to develop roadmaps that drive product success and align with their company's vision and objectives.
About the Instructor
Martin Alaimo
Consultant and Trainer Specializing in Digital Products and Business Agility
To date, he has worked with over 200 organizations and supported more than 8,000 professionals.
His approach is situational and hands-on, delivering immersive learning experiences that make knowledge immediately applicable—often covering topics that traditional academia tends to overlook.
He has spoken at more than 30 conferences across the US and 14 countries in Latin America and Europe. Additionally, he is a recognized author of five books on the benefits of agility in digital innovation.
As part of his commitment to innovation, he is an organizer member of ProductTank, the world’s largest Product Management community, and the creator of Kouls, a platform that bridges the gap between an organization’s strategic vision and the daily execution of its teams, ensuring alignment and results-driven focus.
He is one of the few experts holding the highest industry certifications in Agile practices, including Certified Scrum Trainer (CST), Certified Enterprise Coach (CEC), Certified Team Coach (CTC), Certified Agile Leadership Educator (CAL Educator), and Path to CSP Educator.
You can learn more about his professional background on LinkedIn.
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25+ years of industry experience.
Currently creating tech products.
We don't teach what we don't do.
Access to the live classes recordings.
Propietary learning platform that maximizes your experience.
More than 15000 leaders trained on our programs.
7000 certified + 8000 in other programs.
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